Prof.dr. Anneke Smelik is Katrien van Munster Professor of Visual Culture in the Department of Cultural Studiesat the Radboud University of Nijmegen (Netherlands). She coordinates the Master for Creative Industries. After years of research on visual media such as film, television and videoclips, she has shifted her focus to fashion studies and the creative industries. In 2018-19 Anneke Smelik was a Fellow at the NIAS, the Netherlands Institute for Advanced Study in Amsterdam. In 2017 she received the Radboud Science Award for innovative research on fashion.For publications see also her pages on ResearchGate, ORCID, orAcademia.edu.